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MAGAZINE CIRCULATION TAKING A HIT
The latest edition of Meg Weaver’s excellent Wooden Horse report is not a happy read for many of us freelance article writers. It finds that AARP magazine was the only one among the top 25 magazines in terms of circulation to post an increase of more than 2% during the second half of last year.
Some of the heavy hitters were down by disturbing numbers:
People down by 8.49%
Reader’s Digest down by 7.64%
Good Housekeeping down by 20.71%
Time down by 17.57%
Glamour down by 13.24%
That’s just a snapshot of how the general economic malaise of our nation is affecting the periodical industry. Over the past few years, freelancers have been hurt badly enough by the closings of so many publications and the drop in compensation by many others. Following all of that, this latest news is pretty upsetting.
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